Business process automation is better known as digital transformation. Using technology to automate and improve processes within a business to replace tasks that are currently done manually. Such automation can be implemented within existing apps like Xero - for example by using bank rules. Or can be done between apps, connecting them together to create a single source of truth
Automating repetitive or manual tasks within your business frees up employee time. It boosts productivity by eliminating unnecessary paperwork, and time spent on low value activities like keying in information across multiple systems. This free time can then be used in productive areas of the business